What you need to do to stand out online
You've heard it many times over folks, it's flipping hard to stand out online. Or is it? This may be a lie peddled by trad marketing or business coaches to
Three ways to beat marketing overwhelm
If you're deep in the slush of social, wrestling with keyword research or on the content treadmill, chances are you’re feeling some kind of marketing overwhelm. It’s a universal
Two daily habits to build your biz confidence (and make you smile)
What does success mean to you dear reader? Is it more clients, more time to yourself, more money, more impact?Whatever 'more' looks like for you, at the root of achieving the above is confidence.Confidence to
How to get over the fear of standing out
This is a love letter to those who are feeling the fear, who are scared to post, scared to give the talk, scared to launch that thing, or scared to
How to find and use your story to build trust
A few days ago I shared the story behind my business name in an online group. It's a story seldom told; it’s referenced on my website and I’ve mentioned it
How to answer ‘What do you do?’ without sounding like a robot
The scariest five words for an entrepreneur? So, what do you do? This innocent question can leave you sweaty-palmed and flustered, scrabbling around for the perfect words that make you...
Want great client testimonials? Three simple questions to ask
Everyone likes a bit of social proof, right? Personally, I don’t buy anything online without reading at least 5 reviews. So I’m super surprised when some clients tell me
Short on time? Ten 10 minute marketing tasks to do today.
Chop wood and carry water every day. That's the advice given to me by a wise business coach last year. Hmm, weird. WTF has that got to do with business?
How marketing can feed your soul and business
I have a confession to make. Despite working in marketing pretty much all of my adult life, I can't define it. Sure, I could look it up in the dictionary,
How to market your business on social media if you’re anti-social media
Help! I hate using social media, can I market my business without it? This is the Q that popped into my inbox last week. And this is my response