Feed Your Mind
Confessions of an online course junkie
Hi, I’m Rachael and I’m an online course junkie. Today, I realised in the last year I’ve spent over 20% of my income on courses, ebooks, workshops, webinars and online challenges. Gulp! That’s [...]
How to get your customers to refer you to others
When’s the last time you recommended toilet roll? I’m guessing never. Cos that’s weird and would involve you talking about your bum. Plus toilet rolls are boring and they all do the same [...]
Need more clients? 5 steps to attract new customers
Whether you're a newbie or have been in the business game for a while, there are times when you think: Shit, I haven't got any new clients 😬 I’ve got some huge gaps [...]
To niche or not to niche?
It's a question that makes people look like this 👆 But, let me confess right off the bat, I am a bit obsessed with niching. And not because it makes me laugh when [...]
How to come up with new, valuable content ideas
"I can't seem to come up with new content ideas. How do you do it?" It's a refrain I hear an awful lot and my answer is pretty simple: You have tons of [...]
How to develop a consistent content rhythm
Do you struggle with creating content on a regular basis? If so I'm chuffed to share how you too can get over the content blips and bursts and instead find a beautiful (& easy) [...]
Two ways to market without social media
One of the questions I get asked most is, can I market my biz without social media? Answer.....YES! Businesses like ours were making connections and money long before Mr. Zuckerberg came along. I [...]
Why I created an alter-ego and how she helps to grow my business
Let me introduce you to Rae the Creator. Rae looks like me, sounds like me, she cares about the same stuff as me, but inside she’s just a little bit extra. Rae is [...]
Why I’m writing 21 blogs in 21 days
Woo hoo. It’s 1st Oct, International Coffee Day, and day one of my self-imposed content challenge. Thank god for coffee, cos over the next 21 days I am going to write/record and [...]
How to find and use your story to build trust
A few days ago I shared the story behind my business name in an online group. It's a story seldom told; it’s referenced on my website and I’ve mentioned it at a few [...]
How to answer ‘What do you do?’ without sounding like a robot
The scariest five words for an entrepreneur? So, what do you do? This innocent question can leave you sweaty-palmed and flustered, scrabbling around for the perfect words that make you... sound like you [...]
How to create kick-ass content. Even if you have the fear
Are you ever taunted by your diary? Tormented by those brightly coloured time blocks marked ‘content creation’ that repeatedly remind you what you’re NOT doing to grow your business? if you’re not creating regular [...]